abcde events is an Austin-based event production company best known for hosting its themed Big Gay Brunches throughout the year.
After a few years of events, the client wanted a clean, simple logo to use for their marketing materials.
We created this logotype, using the Mamma Gamma font, to play off the symmetry of the letters. The letter ‘a’ was made red to set it off from the ‘bcde’ which represented the initials of the business partners and to create an accent.
Over the years, we created a variety of marketing collateral used to promote the events throughout the year.
In addition to posters, we’ve also created coordinating flyers and business cards to promote the events along with digital marketing collateral for use in on-screen promotions at sponsoring venues and social media.